Privacy Policy

1. Who We Are and What This Document Covers

Chai Advisors operates as a financial education provider based at 94 Phosri Road, Mueang, Udon Thani 41000, Thailand. We offer programmes in personal finance literacy for adults at 40 and above.

This Privacy Policy describes how we collect, use, store, and share personal information when you visit our website at chaiadvix.info, enquire about our programmes, or take part in them. It applies to all visitors and participants, wherever they are located.

We take personal information seriously. We collect only what is needed. We do not sell it. We do not share it with parties outside those described here. If you have questions about any part of this policy, please write to us at [email protected].

2. What Personal Data We Collect

We collect personal information in two ways: directly from you when you fill in a form, and automatically through standard website technologies.

Information you provide directly

• Your name, as entered in our contact or enquiry form
• Your email address
• Your phone number, if you choose to include it
• The content of any message you send us
• Participation records for those who enrol in our programmes

Information collected automatically

• Browser type and version
• Pages visited and the sequence of those visits
• Approximate location (country or region, not precise address)
• Device type and operating system
• Referring URL — the page you visited before arriving here
• Cookie identifiers, described further in section 5 and in our Cookie Policy

Legal basis for processing

We process your data on the following legal grounds: your consent (for cookies and marketing), legitimate interest (for website analytics and security), and contract performance (when you enrol in a programme).

Data retention

Enquiry data is held for 24 months from the date of last contact. Programme participation records are held for 5 years from programme completion for administrative and legal purposes. Analytics data is held in aggregated form for up to 26 months.

3. How We Use Your Information

We use the personal information we collect for specific, limited purposes:

• Responding to your enquiries and questions about our programmes
• Processing your enrolment and managing your participation in a programme
• Sending you information about upcoming sessions or schedule changes that you have asked to receive
• Improving our website and the quality of our programmes using aggregated, anonymised data
• Meeting our legal obligations under Thai law

Marketing communications

We will only send you programme announcements or newsletters if you have indicated that you wish to receive them. You may withdraw that preference at any time by writing to [email protected] or by following the unsubscribe link in any message.

Third-party sharing

We do not sell or rent your personal information. We may share it with the following categories of third parties solely to operate our services:

• Email delivery services used to send replies and notifications
• Website analytics providers (data shared in aggregated or anonymised form only)
• Thai public authorities, if required by law

Any third party we engage is required to handle your data securely and only for the specific purpose agreed.

4. How We Protect Your Data

We take reasonable technical and organisational steps to protect personal information against accidental loss, misuse, or unauthorised access.

Technical measures

• HTTPS encryption across all pages of this website
• Access to stored personal data limited to staff who require it for their work
• Regular review of software and server configurations

Organisational measures

• Staff handling personal data are instructed on appropriate use
• Data retention periods are actively managed and old records deleted

In the event of a breach

If a data breach occurs that is likely to result in risk to your rights or freedoms, we will notify you and the relevant Thai authority without undue delay, and in any event within 72 hours of becoming aware of it.

5. Cookies and Tracking Technologies

We use cookies — small text files stored by your browser — to help the website function and to understand how visitors use it.

Types of cookies we use

• Essential cookies: Required for basic site operation. These cannot be declined without affecting functionality.
• Analytics cookies: Used to understand aggregate visitor behaviour. No individual profiles are built.
• Preference cookies: Store your cookie consent choice so you are not asked again on your next visit.

A full description of each cookie type, how long they persist, and how to manage them can be found in our Cookie Policy.

6. Your Rights Over Your Personal Data

Under Thailand's Personal Data Protection Act B.E. 2562 (PDPA) and, where applicable, the EU General Data Protection Regulation, you hold the following rights:

• Right of access: You may request a copy of the personal data we hold about you.
• Right to rectification: You may ask us to correct inaccurate or incomplete information.
• Right to erasure: In certain circumstances, you may ask us to delete your personal data.
• Right to restriction: You may ask us to pause processing of your data while a query is resolved.
• Right to data portability: You may request your data in a common electronic format.
• Right to object: You may object to processing based on legitimate interest, including direct marketing.
• Right to withdraw consent: Where processing is based on consent, you may withdraw it at any time without affecting prior lawful processing.

How to exercise your rights

Write to us at [email protected] or at the address below. We will respond within 30 days. We may ask for verification of identity before acting on a request.

Complaints

If you believe we have not handled your data appropriately, you may lodge a complaint with the Office of the Personal Data Protection Committee (PDPC) in Thailand. Contact details are available on the PDPC's official website.

7. Links to Other Websites

Our website may include links to external resources — for example, to source materials referenced in our programmes. Those websites have their own privacy policies, and we have no responsibility or liability for their content or practices. We encourage you to read the privacy notice of any external site you visit.

8. Children and Minors

Our programmes and services are designed for adults, and specifically for those at or approaching age 40. We do not knowingly collect personal information from anyone under 18 years of age. If you believe a minor has submitted information through this website, please contact us at [email protected] and we will remove it promptly.

9. Changes to This Policy

We may revise this Privacy Policy from time to time, for example to reflect changes in our services, in Thai law, or in industry practice. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, notify enrolled participants by email.

We encourage you to review this page periodically. Continued use of our website after a revision constitutes acceptance of the updated policy.

10. Data Controller Contact Details

If you have any questions or requests relating to this Privacy Policy or the personal data we hold, please contact us through any of the following: